Foundational Business Data — the directory and profile facts every engine checks
Website GEO Readiness — content, FAQs, schema, and E-E-A-T signals
AI Visibility Boosters — directories, mentions, backlinks, and multi-platform content
AI-Friendly Content Formats — definitions, FAQs, glossaries, and keyword use
Testing & Tracking — measure what the engines actually say about you
Generative engines answer questions by citing sources they trust. This scorecard turns that vague idea into 20 concrete items across five areas. Score each item from 0 to 5, and see exactly where you are visible to AI and what to fix first.
0/100Not scored yet
Score items below to get your rating.
0 of 0 items scored
Foundational Business Data / 20
Score each item from 0 to 5.
Google Business Profile claimed, verified, and fully filled out
NAP (Name, Address, Phone) is identical everywhere online
Social media bios clearly state who you help, what you do, where you are
All social accounts link back to your website
Subtotal: 0 / 20
Website GEO Readiness / 25
Score each item from 0 to 5.
Content answers real customer questions in natural language
FAQ page(s) exist for your core services/products
Schema markup added and tested
E-E-A-T elements present (bio, case studies, testimonials, awards, secure site)
Visible and easy-to-find contact info
Subtotal: 0 / 25
AI Visibility Boosters / 20
Score each item from 0 to 5.
Listed in reputable directories (local & industry-specific)
Featured in articles, blogs, or podcasts
Regular content in multiple platforms (Medium, LinkedIn, YouTube, local media)
Backlinks from high-trust sites
Subtotal: 0 / 20
AI-Friendly Content Formats / 20
Score each item from 0 to 5.
Every service/product has a 1–2 sentence definition
Tested on ChatGPT, Perplexity, Gemini, Claude for target keywords
Filled gaps by creating content based on what competitors rank for
Monthly check-in to add new mentions & update site content
Subtotal: 0 / 15
Scoring Guide
Add the five subtotals to get your total out of 100.
Total score
Rating
90–100
AI Gold Standard — you're GEO-optimized and likely to appear in AI answers.
70–89
Strong — a few tweaks away from being a go-to recommendation.
50–69
Moderate — some presence, but AI probably isn't recommending you often.
Below 50
Invisible to AI — need a GEO overhaul.
Next Steps
You now have a score. The fastest way to move it up is to fix the lowest-scoring section first, with someone who has done it before.
Book a GEO audit
Walk through your scorecard with me. In one session we find the gaps that cost you AI answers, choose the fixes that matter most, and leave you with a concrete plan.